AI Insights · Timothy · April 2021
UK's Top Geolocation iOS Games in Q1 2021: A Sensor Tower Analysis
Sensor Tower's data reveals the Q1 2021 performance of the top five geolocation games on iOS in the UK. Trends show varying downloads, revenue, and active users across the titles.
As the first quarter of 2021 unfolds, Sensor Tower provides insights into the performance of the top geolocation games on the iOS platform in the United Kingdom. The data showcases how these immersive applications have captivated users across the country.
Starting with Pokémon GO, Niantic's ever-popular game, we saw a consistent revenue trend with a peak in mid-February reaching around $410K. Downloads fluctuated, peaking at over 27K in mid-February before settling to around 15K by the end of March. Weekly active users showed resilience, maintaining figures close to 1M throughout the quarter.
Minecraft Earth from Mojang displayed modest revenue figures, peaking at $144 in late December and seeing a slight uptick to $49 by the end of March. Downloads saw a gradual decline from nearly 7K to 3.8K. Active user counts mirrored this trend, with a slight increase at the end of March to around 6.7K.
Akita Limited Liability Company's Tamadog - Puppy Pet Dog Games showed a revenue trend with a peak of nearly $5K in late February. Downloads reached their zenith at over 6K in early February but dipped to just under 2K by the end of March. Active users followed a similar path, with a high of 5.9K dropping to around 3K.
Illumix, Inc.'s Five Nights at Freddy's AR experienced varied revenue, with a notable increase to $3.3K in the last week of March. Downloads remained fairly steady, with a slight increase to 3.3K in the same period. Active users saw a decline from 10.4K in late December to around 9.9K by the end of March.
Lastly, Avo! by Playdeo showed revenues that fluctuated, ending the quarter on a high note at $308. Downloads saw an upward trend, peaking at over 2K in the final week of March. Active users started strong at 2.3K and saw a significant jump to over 3K at the quarter's close.
For more in-depth insights and detailed analytics on the app market, Sensor Tower's comprehensive data offers a closer look at the shifting landscapes of mobile applications.
